
Rolex Tudor Relationship: In-Depth Analysis of Sister Brands
Tudor serves as Rolex's strategic sister brand, offering more accessible luxury timepieces while maintaining Rolex's design DNA and quality standards. Founded by Hans Wilsdorf in 1926, Tudor provides entry-level luxury watches with prices typically 40-60% lower than comparable Rolex models. While sharing design language and manufacturing expertise, Tudor establishes its own identity through in-house movements and contemporary styling. This relationship allows the brands to capture different market segments while maintaining the prestige associated with the Rolex name.























